The Truth Spy

With Google punching up to the new mobile-first index , you got to optimize your website for smartphone users. Having your website mobile friendly will determine its display on Google search results. The primary idea is to help users get what they need, in a smooth, seamless way. Due to the recent surge in mobile searches, Google tends to rank its search listings relying on the mobile version of the websites. Mobile traffic can bring a tremendous positive impact on your business. Better pull strings early on, instead of falling off the search grid, no? So, here are some mistakes that could turn off potential customers from your website. Do not use multiple URL – play responsive and singular Using different URL for desktop and mobile is only going to end up in customer confusion. Opt for a responsive website, built with a dynamic layout that adjusts according to the dimensions of any device. When the website outlook is uniform across all the devices accessed by the users, it is ea...

Since the launch of Apple Search Ads (ASA) you might have embraced them… …Or at least using them sometimes with different goals: leveraging the keywords popularity data to improve their App Store Optimization, protecting their brand, bidding on their competitors’ brands and of course also because they can be a rather cost-effective way to get installs. … Continue reading The post Apple Search Ads Creative Sets best practices and optimization examples appeared first on Apptamin . Apple Search Ads Creative Sets best practices and optimization examples posted first on https://thetruthspyblog.blogspot.com

There shouldn’t be any second thoughts over JavaScript being regarded as one of the most popular and widely used client-side programming languages. It is basically employed as a web frontend development tool and proves to be more than a handy customer for the building of cross-development platforms. In addition to that, it has also earned reputation due to its usage in various other popular platforms including React Native, PhoneGap, Titanium, Apache, NativeScript, Appcelerator etc. In the current scenario, the area of application for JavaScript has expanded and now it is also being used for server-side programming. Node.js has indeed played an important role in this major shifting in the web development . What is Node.js? Well, the simplest definition of Node.js is that it is a server such as IIS, TOM and Apache etc. that helps in the execution of JavaScript, which is a kind of a server-side browser. It is an open–source cross-platform JavaScript that helps in the development of re...

We all love the convenience of smartphones. The opportunities it provides are seemingly endless, from checking up on your friends via Instagram to checking up on your finances via mobile bank applications. I’d argue that very little time is spent actually talking on the phone, meaning that smartphones without apps would be virtually useless. In 2018, the number of smartphone users skyrocketed to 2.53 billion . With that in mind, you can be sure that the mobile app development field will continue to grow along with the Internet of Things (IoT). The IoT is helping to create a giant network where apps can thrive. Systems that once had no business being connected will now be able to easily share information. The accessibility the IoT brings to the table has created a hunger in the market for applications that utilize the technology in smarter and more creative ways. IoT Mobile Apps of Today Thanks to the IoT, apps can connect and share data from essentially anywhere, creating opportu...

People often get confused on two terminologies CMS and ECMS. The Content Management System or CMS is actually the software that is usually used to develop, edit, publish and manage the content systematically with the help of web and IP technology. The formidable examples include WordPress, Drupal, and Joomla etc. The term Enterprise Content Management System (ECMS) might seem new to some people. The Enterprise content management (ECM) is literally defined as the combined set of strategies, tactics, and tools that help any business organization to manage, store or secure the vital information and entire lifecycle of enterprise’s content. This content information may be available in any format such as Word Doc, Excel spreadsheets, power-point presentations, PDF files, scanned images or videos etc. The ECMS is more than useful in improving the security of important documents and enhancing the employee’s productivity as well as bettering the customer services. So...

There have been several debates on the Agile versus DevOps in the IT industry as both are the buzzwords today. Although they are relatively different from each other and cannot be interchanged, they also have some similarities as well. Therefore, we need to get aware of both the terms initially and then proceed with their major differences and similarities. Defining the Agile Agile is a Software Development methodology that is aligned with the values and principles of the Agile Manifesto. It is also based on the iterative development, which focuses on the partnership of the cross-functional teams to get the required solutions. The Agile Manifesto basically emphasizes the following aspects: Interaction of the individuals on tools and process Establishing the collaboration with the potential customers over harmonization of terms of the contract Discussion on working software Responding to any changes in the plan You can implement the agile technique in a number of methods suc...

As an entrepreneur, you have taken a right decision to develop a mobile app for your business enterprise and stay ahead of the competitors. However, there always remains an apprehension whether your app will be successful or not. So, to counter that trepidation and lower the risk factors, you can rely on the Minimum Viable Product or MVP, which helps the business organizations and startups in evaluating the risks and threats before putting an idea into life. Definition of the MVP The Minimum Viable Product has been a great asset for the business enterprises. It allows the developers to test the idea of the app with the customers. The MVP can also be considered as the base architecture of any mobile app. One of the vital aspects of the MVP is that includes the most essential features of the app that you think is necessary. The development team initially receives a feedback from the potential users and thus they can make out what the response of the product is in the market. They can...

Have you ever thought how the Internet of Medical Things (IoMT) will transform the healthcare sector in 2018?  Well, this is one unique idea that doesn’t click the mind instantly. You may also question the need for IoMT, when there are arrays of medical and healthcare apps already available in plenty on both Google Play Store as well as Apple App Store. Probably, we are aware that the Internet of Things (IoT) has played a significant role in uplifting the healthcare industry. It helps in accurate collection of data and patient records with reduced chances of committing mistakes, the medical bills have curtailed with better patient experience and management of the disease etc. Now, what would be the role of the Internet of Medical Things (IoMT)? Well, the advanced virtual internet technology will allow the doctor and the other medical staffs of the hospital to gather data from the devices put on by the patients and store it in the cloud for analyzing the health...

After Google hitting the headlines about three weeks ago, it was Apple’s turn to occupy the center stage at the Worldwide Developer Conference 2018 to make some of the biggest and key announcements related to Apple iOS platforms, Operating Systems, MacOS, Apple Smartwatch and tvOS. The grand event commenced on 4th June in San Jose, California. So, those excited to catch the highlights of the show, stay tuned till the end and get abreast with the updated information. Develop Customized Commands with Siri Apple had unveiled the Siri, its voice assistant way back in 2011. However, this year it is adding up two new features to facilitate the users better. Firstly, Apple has allowed Siri to make suggestions based on the habits of the user. For instance, ordering a particular grocery item every Sunday morning. Secondly, we are now introduced to a new amazing feature called “Shortcuts”. We call it amazing because you can create your own personalized cue. For instance, if you create a sh...

The Blockchain has literally transformed the facets of an array of industries and the real estate sector is not lacking behind in maximizing the gains from this innovative technology. The real estate sector is booming and according to one of the stats available , about 210,000 companies operating in residential brokerage and management generated $200 billion of revenue. As of now, the terms of the real estate market were usually dictated by the large corporate houses and influential property owners. However, as Blockchain technology disrupts the real estate industry with impactful power such as increasing the speed of transactions, bringing in more efficiency in terms of transparency, reducing the heftiness of paper works and others. We can already witness the vital changes as a number of real estate companies like the RealtyShares have started to accept bitcoin as a medium of payment that not only increases the speed, but also reduces the transaction charges. This surely is a positi...

GDPR stands for General Data Protection Regulation , and it is going to be a big change for all apps. GDPR is a regulation that has been passed by the EU law authorities to maintain consumer data protection and privacy. On 25th May 2018, this law was become enforceable, and all businesses must prove data consent from their users. What’s more, the consumers can even withdraw their consent at any given time with utmost discretion. Currently, GDPR is directed towards the citizens of EU and includes users of other regions such as Norway, Iceland, and Liechtenstein. But this regulation is going to have a global impact on organizations. Especially if you are a business, who process personal data of citizens of the countries above. Even if your company is not registered in EU, Norway, Iceland, or Liechtenstein, you should understand GDPR in depth and start working on an action plan to meet the requirements. However, according to research by W8data , only 25% of the organizations are read...

The mobile app development isn’t just restricted to coding practices and testing exercises. You also have to learn how to prototype a mobile app if you are serious about your successful app launching . It also helps you to gain an upper hand advantage over the competitors and certainly, you can pitch with a better app when targeting the potential customers. However, before you learn the steps leading to a successful mobile app prototyping, let’s have a quick view of what a mobile app prototype is and why it is considered to an essential aspect or part of the app development process. Defining a Mobile App Prototype Well, the prototype is said to be a version of the mobile application, which helps the developer in viewing and testing the key functions. As such, it involves the as least cost and time possible. In fact, the mobile app prototype is being compared with the MVP (Minimum Viable Product) due to the similarity of concept. But the fact is that are invariably different. The iO...